Welcome to the Social Media Interface (SMI)

SMI is a digital content platform operated by Host Broadcast Services (HBS)

What it is

SMI provides authorised media partners with access to digital content and tools to support their social media coverage of the event.

How to access

SMI is a private B2B platform.

Access is restricted to broadcasters and media organisations authorised by HBS. There is no public registration.

For access or support, please contact your HBS representative.

Operated by

Host Broadcast Services (HBS).

HBS provides host broadcast, media and digital services for major international sporting events.

Company Website: hbs.tv